They will only focus on the professional lighting where they will be competing against the companies likes Philips. They want to stay away from the decorative lighting solution segment because it is a high-risk business. Their main focus is be targeting revenues of 600 crores from the segment by the end of the year 2018. ![]() They want to build lighting solutions portfolio under the Panasonic brand. Switches of anchor electricals have been marketed under the anchor by the Panasonic brand.Īnchor electricals is basically a subsidiary of Panasonic in India. The company adopts several green features which including the installation of LED lighting, solar panels, LED street lighting solutions and use of treated sewage water.Īfter being a market leader in switches, Anchor electricals is turning to be focus new targets such as LED lighting, solar panels, this lights and finolex cables as its next engines of growth.Īfter that, it is acquired by the Panasonic Corporation in the year 2007. By 2015, the company is expecting five percent of their total revenues to come from the exports. In the starting first two years, the products manufactured at Daman will indulge in the domestic market and after that, they will start exporting their lighting solutions to the Middle East. They will produce a complete range of several wiring devices.Īnchor Electricals current production capacity is of 240 million units. The investment for this plant has been up to Rs 400 crores. Anchor electricals companies new manufacturing unit has been built at Daman, India. ![]() They also sell home lighting products from Panasonic. The specialty of the anchor electricals is to produce low-voltage electrical switches, accessories, switchgear and electrical resistant protection devices, wires & cables, lamps & luminaires, and cables. Anchor cables are established in the year 1963.
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